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Hello Feisties,


Whether you’ve been with us for 8 days or 8 years—Welcome!


I’m writing this on the plane to Kona, Hawai’i, our annual pilgrimage as we cover the Ironman World Championships for the 8th year in a row. Some of you know this already, but for those who don’t: Feisty was born out of advocacy in triathlon. Back then, I (and many others) were fighting for women and girls to have equal access to sport—and for health and performance education that wasn’t only based on men’s bodies.


Over the last 8 years, Feisty has grown far beyond triathlon. Today, we’re a community of more than 100,000 women and women’s sports fans who want to get the most out of life. We want to keep doing the things we love for decades to come, and we want trusted, science-backed information about every aspect of our health and wellness.


We’re also fired up about the explosion of women’s sports—the sold-out stadiums, the mainstream coverage (finally!), and the new wave of fandom that’s less about memorizing stats and more about celebrating women showing off their skills on the big stage.


Our community is here for all of it. And Feisty is here to support you—whether in your health journey, your newfound fandom, or everything in between.


So today… drumroll please 🥁 …we’re excited to share our brand new website! You’ll find all our podcasts, articles, newsletters, and courses in one place. Whether you came to us through Hit Play Not Pause, our weekly women’s sports newsletter, or as a gravel cyclist or triathlete—you’re part of this movement, and we’re thrilled to grow with you.



I often say Feisty is “building an empowering culture for women.” Sometimes people ask me what that really means.


To me, it’s this: most women I know don’t need to be “empowered”—we already are. We’re building careers, running marathons, raising families, and living boldly.


What we need is a culture that supports that empowerment—health advice based on research done on women, a community that cheers us on, and a world that puts women’s sports and wellness on the main stage.


I invite you to check out our new site—and to celebrate its launch, we’re offering 25% off our full suite of on-demand courses with the code NEWFEISTY. From strength training to nutrition, brain health to navigating menopause—we’ve got you covered.


Enjoy the site, enjoy the courses, and as always—stay feisty.

Sara



USE CODE NEWFEISTY FOR 25% OFF
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